The Tobacco-Free Humboldt Program (TFH) started in 1988. The program receives funding from the California tobacco tax. This tax supports statewide tobacco-use prevention and quit-smoking programs.
Tobacco-Free Humboldt works to:
Bring together local citizens and organizations with tobacco-control expertise. This group should include people from groups at high risk for tobacco use.
Develop a local tobacco-control plan and budget.
Establish a data collection system.
Provide support for local tobacco control activities.
The activities in the 2017-2021 plan include the following:
Reduce Exposure to Secondhand Tobacco Smoke. Secondhand smoke is toxic and cancer-causing. TFH supports development of community smoke-free housing policies. We also help multi-unit housing property owners to adopt no-smoking rules.
Reduce the Availability of Tobacco. There is a high density of tobacco and alcohol retailers in local cities compared to the rest of the state. TFH supports policies that reduce the availability of tobacco. We support healthy choices in the retail environment.
Reduce Unhealthy Messaging. There is a lot of advertising for unhealthy items such as tobacco, alcohol, sodas and junk food. TFH supports policies that limit the total amount of outdoor and store-front advertising.
Promote Tobacco Cessation. TFH provides training and support to establish a variety of free quit-smoking resources. TFH provides education through paid media. TFH provides training to health care providers and organizations that deliver evidence-based services.
Increase Youth Engagement in Local Tobacco Control. Young people are targets of tobacco marketing. They are also vulnerable to unhealthy community influences. TFH supports development of opportunities to engage young people in tobacco-control activities.
Other agencies in the community with tobacco-control funding include: